MW
CREATIVE DIRECTOR | COPYWRITER
• 20+ years full-time with Fortune 500 brands
• 11 years copywriting at agencies including 7 years leading and managing creative teams
• Agencies include R/GA, BASIC/DEPT®, Kettle, GS&F
• Clients include Nike, Apple, Google, Samsung, Asics, Verizon, Docusign, and my wife
• Love product launches, campaigns, experiential, manifestos, scripts, naming, organic and paid media
• Wrote for The New York Times, Sports Illustrated, New York Daily News
• Once upon a time worked on Sesame Street, Wall Street, and for the NBA
• Columbia University Masters in Journalism, Ph.D in embarrassing my son